About Us

NICE Team

The size of the company is directly proportional to the ability of the staff,We have a great passion for what we do and we work hard to do what we do to get the best results,Our staff are our most important asset and they make our products shine through and promote our success.

NICE Brand Founder

NICE CEO

Jinli Town, Zhaoqing City, as one of the manufacturing hubs in southern China, enjoys a certain reputation both in China and around the world. I have been exposed to hardware-related things since I was a child, and later I worked in our aluminum profile factory. My long-standing understanding of hardware, aluminum materials and business enabled me to quickly become the chief sales manager.
Every time the Canton Fair is held, numerous company representatives with procurement needs come to Jinli Town to find suitable suppliers. It was during this period that a friend introduced me to my first overseas customer—Richard from Argentina. He was very satisfied with our factory. Although it was his first time trading furniture-grade aluminum profiles, he still placed an order for 3 tons of cabinet frames with full confidence. We have kept in close contact all the time. I discussed every detail with him, ranging from mold opening and surface treatment processes to deep processing procedures. Perhaps it was my extremely attentive service that helped him. He soon told me that the cabinets equipped with our aluminum profiles were quickly sold out. Upon hearing this good news, I sighed with relief: "Our high-quality products can truly help customers grow their businesses."
More than a decade later, Richard still maintains close contact with us and often provides us with positive feedback. We have continuously optimized our production lines, design capabilities and the diversity of surface treatment processes based on the information he provided, to ensure that our production capacity can keep up with his demand. Inspired by this service philosophy, I founded the brand NICE, aiming to provide global NICE customers with worry-free services, excellent processing quality and eco-friendly aluminum profiles.
NICE Aluminum has been making breakthroughs in its field. Our product range has expanded to include the most common aluminum profiles for interior decoration and aluminum profiles for doors and windows. We are proud of our customized aluminum profile production service, which has provided satisfactory profiles for customers in hundreds of countries. The one-stop service covering product design, surface treatment and deep processing has turned customers' creative ideas into reality. Now, I am delighted to see that NICE has established profound cooperative relationships with customers all over the world, allowing the value of our products to be enjoyed globally!


Our Location

Jintao Industrial Park, Xiaozhou Community, Jinli Town, Zhaoqing City, Guangdong ,China.

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